BREAKING NEWS:Suzuki and HEP Motorsports Extend Partnership in Continued Pursuit of Racing Excellence
Suzuki and HEP Motorsports Extend Partnership in Continued Pursuit of Racing Excellence
In a bold affirmation of their shared commitment to motocross excellence, Suzuki Motor of America, Inc. and HEP Motorsports have officially announced the extension of their long-standing partnership. This renewed alliance signifies the continuation of a successful collaboration that has seen both organizations thrive in the competitive world of AMA Supercross and Pro Motocross. With Suzuki’s legacy of engineering innovation and HEP’s rising prominence on the track, this renewed agreement is set to propel the team to new heights in the 2025 racing season and beyond.
The partnership between Suzuki and HEP (Holeshot Experience Performance) Motorsports has matured over several successful racing seasons, during which both parties have demonstrated a strong synergy rooted in performance, innovation, and relentless drive. Since forming the team in 2017, HEP Motorsports has evolved into a major force within professional motocross. The 2023 and 2024 seasons were especially notable, with high-profile riders like Ken Roczen making headlines on Suzuki’s RM-Z450 machine, showcasing the bike’s exceptional power, handling, and durability on the toughest courses in the country. Suzuki’s support has played a crucial role in the team’s steady progression, contributing factory-level engineering and resources that have helped elevate HEP’s presence and results in both Supercross and Motocross events.
The newly signed agreement will continue to provide HEP with factory-supported RM-Z motorcycles, along with technical support, engineering input, and marketing backing from Suzuki. According to team representatives, this collaboration has become more than a sponsorship — it is a deeply integrated partnership where each side contributes to mutual success. Suzuki’s racing pedigree brings credibility, trust, and advanced technology to the table, while HEP injects youthful energy, strategic rider development, and an aggressive racing mindset that aligns perfectly with Suzuki’s racing ethos. For fans and competitors alike, the HEP/Suzuki team has become synonymous with fierce competition and continual growth, challenging the status quo at every race.
Looking ahead to the 2025 season, expectations are higher than ever. With Roczen’s ongoing involvement and the addition of new talent to the roster, the team is poised to build on its current momentum. Improvements to the RM-Z platform, along with enhanced factory support from Suzuki’s engineering division, are anticipated to deliver even more consistent podium finishes. HEP has also invested in better training infrastructure and data analysis tools to help riders maximize performance, an indication of the team’s desire not just to participate — but to dominate. With Suzuki’s full backing, the team is determined to make a significant impact in the upcoming AMA Supercross and Pro Motocross championships.
The extension of the partnership between Suzuki and HEP Motorsports is more than a contract renewal; it is a statement of long-term intent. It represents both organizations’ belief in each other’s vision and capabilities. In a sport where partnerships often change with the wind, this alliance has grown stronger with time, rooted in mutual respect, performance-based results, and a shared passion for motocross. As the new season approaches, fans can expect bold performances, technical refinement, and exciting racing narratives. With Suzuki and HEP Motorsports moving forward together, the future of yellow bikes on the podium looks bright and fast.
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